Should you care about who we are?
Yes, you should, 'cos it's your business
at stake :)

We are a fresh web marketing and a social media consulting
company, ‘fresh’ is the keyword here as it reflects
our heart, mindset and approach towards work.

The word Iffort is reminiscent of Effort for pronunciation.
The prefix 'i' is a double-edged sword
reflecting 'Internet' & 'Innovation'.
Derivative meaning: Iffort reflects an innovative effort
in the space of Internet.

Whenever, wherever (courtoisie Shakira) was perhaps written for us;
We firmly believe that you need to have a passion for whatever you do, wherever
you do it and whenever you do it.

This is why the image above reflects us really well :) We are a bunch of highly
passionate individuals and are really focused about what we do. So whether it
is advising our clients with the best of approach in web-strategy to clicking
pictures in sub-urbs of Mumbai or drinking lots of coffee, we are always ready
for the task.

We have rich academic & industry background, we have experienced diverse
cross-functional environment in SMBs to process oriented system in telecom
conglomerates. This provides uniqueness to our solutions and also
helps us to understand the needs of our clients from a broader perspective.

But our experience isn’t our ego kick! We don’t use that to create sugar-coated
pitches and beautiful jargons to entice our clients. For us the real value lies
in what we can create for our clients and how we can solve their problems
with consistence & quality to manage long-lasting relationships.