content marketing agency

Our offerings

s
Content Strategy

Using the creative process of our social media experts, we craft content that makes your brand stand out from the crowd. By narrating your story for enhanced brand awareness, we ensure you reach a highly engaged audience.

Influencer Marketing

The current era is dominated by influencers, with most B2B Brands finding success partnering up with relevant social media stars. We wade through social media to find influential icons most likely to enhance your appeal to their followers via their platform, which guarantees an impact on your business goals.

Video Production

Videos convey what words cannot, and by indulging in the various facets of video-making with our dynamic squad, we capture your brand’s brilliance through strategic video production techniques.

Social Media Marketing

We are in an era where making yourself heard can get challenging as everyone competes for feed space. Harness the power of various social media platforms by propagating compelling brand stories that generate audience interest.

Content Distribution

Creative content without an active audience is like speaking in an empty hall. We ensure that your content is distributed through various sources and is discovered organically by the audience across these platforms.

How we deliver

The Un-framework

Brands are custom-made. Instead of a singular run-of-the-mill framework which can dull or deaden your brand, at our un-agency, we cater to your specific needs by our un-framework that leads by brand requirements instead of presets. This un-agency is unique among social media marketing companies because it brings an un-ravelling of the complexity of digital marketing by going ‘Back to the Basics’. By including a host of frameworks that are not strictly adhered to one brand or business model, our service style remains involved in focusing on your potential and growth. We delve into strategy simultaneously with specificity.

Who we’ve partnered with

Through our multi-pronged approach, we’ve managed to use customised solutions for a diverse set of industry-leading clients.

Successfully launched Borges Natura with a 112% increase in mentions

Successfully launched Borges Natura with a 112% increase in mentions

With more than 120 years of expertise & presence in over 100 countries, Borges has introduced a range of Mediterranean healthy food products. After establishing its supremacy in Olive Oils & Pastas, Borges has constantly been looking at differentiated offerings in the form of Apple Cider Vinegars, Vegan Nut Drinks, Single Variety Olive Oils & many more.

This is how we helped Lily India gain 42% followers with an engaging World Book Day campaign

This is how we helped Lily India gain 42% followers with an engaging World Book Day campaign

Since its inception, Lilly India, the Indian subsidiary of Eli Lilly and Company, has been developing & marketing pharmaceutical products. Lilly India has been associated with Iffort for almost over half a decade, where we have worked on multiple campaigns with successful results and built a lasting presence for them in the digital universe. Our Lilly India World Book Day Campaign received a total of 52 entries with over 76,000 cumulative views, which resulted in a 42% increase in followers of the brand.

Created buzz around international shows to increase Star World’s share of voice on social media

Created buzz around international shows to increase Star World’s share of voice on social media

The English-language entertainment television channel Star World, formerly known as Star Plus, was first introduced by STAR TV in Hong Kong on December 15, 1991. Disney Star, a wholly owned subsidiary of The Walt Disney Company India, is the owner of Star World.

 A fully integrated multi-phase online campaign for Lonely Planet

A fully integrated multi-phase online campaign for Lonely Planet

Lonely Planet is a globally reputed publisher (print & digital) of travel related content. A series of travel guides, called Short Escapes, were launched by Lonely Planet India to create awareness about nearby destinations around Delhi, Mumbai and Bengaluru. Iffort ran a multi-platform digital campaign, which was a joint initiative of Lonely Planet and Skyscanner, world’s leading flight, hotel and car hire search engine. From 6k new likes on Facebook to 1k+ followers on Twitter and 39k+ followers on Google Plus, the campaign saw spectacular results.

Our Cohesive Partnerships

Our approach stems from working with client partners where we truly believe we can add value and move the needle . When we partner, small or big doesn’t matter, vision to scale matters.

Exploring navigation routes for a

changing world?