Introduction: In the modern era of technology, social media marketing has become an incredibly valuable asset for businesses in Dubai to flourish and succeed. The vast presence and impact of social media platforms have made them indispensable for reaching and engaging with the desired audience, as well as establishing and promoting brand recognition. Businesses in […]

With platforms changing, algorithms changing, and consumer behaviors altering, the social media marketing landscape is constantly changing. The traditional measures of success have undergone a significant transformation in this changing context. While likes, shares, and followers have long been celebrated as indicators of social media success, companies are realising the shortcomings of these traditional metrics. […]

Facebook is the original and largest social media platform by nearly every metric. Love it or hate it, the social media powerhouse and soon-to-be metaverse forerunner — is a must-have social media channel for marketers. Facebook is used by 36.8 percent of the world’s population on a monthly basis. For marketers, Facebook is no longer […]

For people who are new to online marketing, Facebook ads are one of the most popular advertising options. Despite the fact that 92 percent of marketers claim to use Facebook ads, many still try Facebook ads and fail to generate positive conversion rate results. Perhaps your Facebook ads are active but not producing the exceptional […]

Facebook has seen unprecedented success, reaching nearly 28.5 percent of the total global population. Over 70 million businesses have a Facebook page, demonstrating the platform’s importance in today’s world. Facebook ads are seen by approximately 1.65 billion users, with 1.21 billion between the ages of 13 and 34.  If your brand is looking to have […]

“Today I think we look at the internet, but I think in the future you’re going to be in the experiences.”—Mark Zuckerberg. In 2021, the Facebook Metaverse market was worth USD 63.83 billion. Overall, the market is expected to grow at a 47.6 percent CAGR from USD 100.27 billion in 2022 to USD 1,527.55 billion […]

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